FUGA Pushes Further Into AUS & NZ With Unified & Commonfolk Partnerships

Flaunt Weeekly Downtown-owned B2B distributor FUGA has announced a new partnership with UNIFIED Music Group, strengthening its position in the Australia & New Zealand markets.

UNIFIED Music Group is a multi-service music company operating in Melbourne, Sydney, Los Angeles, New York, Nashville, and Toronto. The partnership will bolster UNIFIED’s distribution and marketing capabilities while providing neighboring rights services. It will also support UNIFIED Recorded Music labels including UNFD (Silverstein, Thornhill & ERRA), and Domestic La La (Teen Jesus and the Jean Teasers, Dear Seattle, Teenage Joans), alongside future releases of the independently-minded Community Music (Ocean Alley, Sarah Saint James, ISHAN).

UNIFIED’s labels will leverage FUGA’s state-of-the-art technology platform and comprehensive suite of services, including strategic marketing and account management, social video management, YouTube channel partnerships, and physical distribution, to drive audience growth and engagement.

“We’re excited to expand our partnership with Downtown through this new deal with FUGA. The addition of FUGA’s services supports UNIFIED Recorded Music’s ambitious growth plans,” says Francesca CaldaraVice President—Recorded Music, UNIFIED Music Group. “By tapping into FUGA’s technology and music expertise, this collaboration opens new opportunities for our roster, enabling our artists and partners to reach even larger audiences and continue pushing the boundaries of what independent music can achieve.”

UNIFIED is already an existing client of Downtown-owned royalty accounting platform Curve—a partnership kicked off in January 2022. The new partnership will see UNIFIED gain wider access to Downtown’s global ecosystem through additional services including sync and licensing solutions via Downtown Music Publishing, and comprehensive neighboring rights collection through Downtown Neighboring Rights.

“We’re thrilled to deepen our relationship with UNIFIED Music Group as they take full advantage of the diverse suite of services we offer across the Downtown ecosystem, from our world-class distribution and marketing solutions to neighboring rights and UGC management,” adds FUGA President, Christiaan Kröner. “This holistic approach underscores the value of Downtown’s interconnected services and will empower UNIFIED’s roster to grow and succeed in an ever-evolving music landscape.”

The partnership follows a number of notable successes for FUGA throughout the AUS & NZ markets, including a digital and physical distribution partnership with Queensland-based Commonfolk Records, home to singer-songwriter Ziggy Alberts. UNIFIED join FUGA’s established roster of clients in the region, including Melbourne-based label, distributor, and marketing company Remote Control and Brisbane-based electronic label, Sounds of Mayhem.