Categories: Fashion

Marni and G-SHOCK Draw Together Luxury Fashion and Practicality With Their Latest Wristwatch Model

Flaunt Weeekly

Fine-tuning their durable and functional designs into one, the contemporary mainstays execute a statement wristwatch.

31 · 10 · 2024

Marni and G-SHOCK have combined forces on a brand-new wristwatch model, pairing luxury fashion with practicality.

Founded in 1994, the Italian label draws influence from art and forward-thinking design, expressing its playfulness through patterns, detailing and silhouettes. This time around, Marni introduces the tough, industrial stylings of G-SHOCK to present an increasingly versatile dimension to its work.

The result is the GMD-S5610MA-7ERa shock and water-resistant wristwatch that leans into the quirks of everyday life. Scrawled across the case, bezel and strap, the multi-coloured Marni logo makes a punchy statement, complimenting the model’s bulky, environmentally friendly bio-based resin composition. Suited to diverse lifestyles, the collaboration strengthens its multi-functional design through an in-built automatic calendar, a high-performance stopwatch and an LED backlight to ensure readability in all settings.

Savouring the unique outcomes of collaboration, the GMD-S5610MA-7ER pushes boundaries for the two, contemporary fashion figures.

The partnership is available exclusively on marni.comand in select Marni boutiques from November 6, 2024.

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Brandon Brittingham

Brandon Brittingham is a Journalist at Flaunt Weekly.

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