Google Photos

The AI-powered ‘Magic Eraser’ in Google Photos is now a Google One subscription feature.

“Magic Eraser,” one of the coolest photo-editing capabilities on the Google Pixel, is now available on other Android and iOS smartphones. Yet, it will not be free. Google announced today that the popular application, which employs artificial intelligence to remove undesired information from photographs, will be made available to Google One users as well as existing Pixel owners. Google One customers will also receive a modest number of additional editing tools, including a new HDR video effect, special collage Styles, and more.

The Google One membership began as a method to pay for more cloud storage for services such as Pictures, Docs, and Gmail. However, it has grown to include a VPN and other members-only perks such as the ability to host longer group video calls on Google Meet, 10% cashback on Google Store purchases, extended trials, and another premium Google Photos features such as Portrait Light for softening the background and adjusting the light position and brightness on subject’s faces.

With the inclusion of Magic Eraser and other new features, Google Photos’ exclusive collection of benefits is expanding once more.

Magic Eraser, which was previously only available to Google Pixel 6 and 7 customers, will soon be available to all Google One subscribers on both Android and iOS. It will also be available on Pixel 5a and previous Pixel smartphones without the need for a Google One subscription. Despite the fact that there are other third-party apps that allow object removal, Magic Eraser adds the functionality to the default Photos app for Android smartphones — and the app that many iPhone users prefer over Apple’s Photos, too.

Furthermore, Google One users will have access to a new HDR video effect designed to assist balance dark foregrounds and bright backgrounds, or vice versa. According to Google, this is comparable to the effect that was previously accessible for images.

In addition, Google Photos’ collage editor gains a new set of Styles to choose from, as well as the ability to apply a Style to only one photo in the composite. This will be available to Google One subscribers as well as Pixel owners.

Finally, Google One customers in the United States, Canada, the United Kingdom, and the European Union will receive free delivery when ordering photo prints from the online store.

While each feature may not be worth paying for on its own, the total package offered alongside other bonuses, such as backup and sync options and extra storage, has made Google One’s membership a top seller in app stores. According to data.ai, the Google One app was the sixth most popular non-game app in the world in terms of customer spending in 2022. It was also ranked No. 8 in the United States. Though most consumers purchase the subscription for the extra storage and backup — Google’s equivalent to Apple’s iCloud, in a manner — it’s also another method for Google to lock people into its app ecosystem, even if they don’t own a Pixel phone or an Android device.

Google claims Magic Eraser, the HDR effect, and new collage Styles will be available today, but will not be available to all users internationally for a few weeks. But, free shipping is now available.

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